Hiraki (開き) evokes the moment a flower unfurls—an opening that feels fresh, bright, and full of possibility. We use this word to make you feel that your life is bloom and open beautifully like flowers. its like our life that bloom.
Slip on our ivory scrunchie and feel cloud-light Japanese organza cradle your hair in a quiet embrace. The airy, neutral-hued bloom softens every look yet makes a graceful statement, letting you move through the day with effortless poise. Gentle against your skin, it whispers that real worth glows from within—radiant even when no one’s watching.
If you're looking for a premium hair scrunchie, the P.H.M Scrunchie is your new essential. We bring premium materials and thoughtful design into every accessory because your hair deserves the very best. Whether you're dressing up or keeping it casual, the P.H.M Scrunchie brings a touch of elegance and confidence to your day. From no-makeup mornings to polished nights out, it’s designed to make you feel radiant—because we love making you smile.