Hiraki (開き) evokes the moment a flower unfurls—an opening that feels fresh, bright, and full of possibility.
we use this word to make you feel that your life is bloom and open beautifully like flowers. its like our life that bloom.
Crown that intention with our Black Bloom Scrunchie—a flourish of premium Japanese organza. Though inky and bold, the fabric is feather-soft, its fine weave gliding through your fingers before gathering every strand with a strong, gentle Japanese elastic. The generous petals fan out like a midnight blossom, adding plush volume without weight.
Slide it in for a work call or a late-night stroll and feel its subtle shimmer turn the familiar into something quietly luxurious. Soft yet commanding, it frames your face in elegance while reminding you that abundance and joy can bloom anywhere you choose to wear them.
If you're looking for a premium hair scrunchie, the P.H.M Scrunchie is your new essential. We bring premium materials and thoughtful design into every accessory—because your hair deserves the very best.
Whether you're dressing up or keeping it casual, the P.H.M Scrunchie brings a touch of elegance and confidence to your day. From no-makeup mornings to polished nights out, it’s designed to make you feel radiant—because we love making you smile.